Online reputation monitoring, building and repair
Companies and individuals not managing their appearance in search engines and social media can see their reputations quickly spiral out of control. This can scare away business or career opportunities.
Velvet Talk Management can conduct positive article marketing campaigns, build profiles and utilize search engine marketing techniques (SEM, SEO & PPC) to push down search engine rankings of bad comments or entries. We can also actively monitor online communities and reduce the impact of negative comments by replying accordingly or by informing your staff for their response. By negotiating with webmasters we can often also have damaging, unsupported accusations removed from websites.
To do all this, we use search engine specialists and professional bloggers who are connected and attuned to the particularly sensitive social media universe.
I believe in the value of paranoia. … I believe that the prime responsibility of a manager is to guard constantly against other people’s attacks and to inculcate this guardian attitude in the people under his or her management.”
Andrew Grove, Senior Advisor and former CEO, Intel