Tag Archives: ORM
Of Muppets and Goldman Sachs’ Reputation
In delivering a blistering media attack on Goldman Sachs yesterday, has Greg Smith also made himself unemployable by damaging his own reputation? After all, he could have simply resigned without resorting to a public excoriation of his erstwhile employer … Continue reading
The secret to getting a better Alexa rating
Let’s suppose you run a website for pet supplies or one on investments. You may have very good, regularly updated blog content to keep the search engines busy indexing your content. That’s all fine, but you still might not see … Continue reading
Worst Employers 2011: report
The following list is based on first-page search results for searches made on Google at Toronto on June 12, 2011 for the comment “worst company to work for” and for a combined date series of past year, past month and … Continue reading
How advertising against a competitor’s bad online reputation can boost your own fortunes
Here’s a highly effective ORM / direct-response / brand building tactic for marketers Let’s say your main competitor is called fragglesqeech. Type it into Google plus intuitive words of criticism like ‘worst service’, ‘hate’, ‘sucks’ and ‘can’t stand’. A sample … Continue reading
Posted in Internet Marketing, Online Reputation Management
Tagged Branding, Competitive strategy, Direct Response, online advertising, ORM, PPC, tips
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Reputation insurance: the latest rage
Imagine this scenario. You do your job well. You’re assiduous, bright and dedicated to making a positive difference at your company. But somebody you work with or at least somebody somewhere in your industry wants your job. And as part … Continue reading
This week’s most heavily criticized companies online
Here is this week’s list of organizations that need to quickly engage an Online Reputation Management consultant and customer service auditor to mitigate the damage to their reputations online before it’s too late and others speak up too. You may want to … Continue reading
List of companies strongly criticized online recently
Below is a list of several companies which have received extremely negative comments this week. If you are one of these companies, you need to engage an Online Reputation Management consultant and customer service auditor before the impact on your … Continue reading
International list of Online Reputation Management (ORM) firms
List sponsored by Velvet Talk Management (www.VelvetTalkManagement.com - Toronto, Canada) ReputationManagementConsultants www.reputationmanagementconsultants.com Irvine CA / London UK Reputation Management wwww.reputationmanagementexperts.com Austin, TX 512-275-6123 Reputation Advisor www.reputationadvisor.com Dallas, TX 817-703-4047 Internet Reputation Management www.internetreputationmanagement.com Ventura, California 800-889-4812 IRM Internet Reputation Management www.internet-reputation-management.com … Continue reading
Funny pictures help divert attention from a bad online reputation
A great way to quickly flood out and divert attention away from negative posts about a person is to post some truly funny pictures. The good news is that you don’t have to be a natural comedian to succeed with … Continue reading
Crowd sourcing ORM
It’s considerably easier and more effective to get by with a little help from your friends, as the Beatles put it, and this seems almost syllogistic online. To wit, where the potential number of ‘friends’ is almost limitless, one could … Continue reading →